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Nebu's Market Research Solutions and Services Blog

Malgorzata Mleczko
Posted on 10 December 2018 in Online Survey
by Malgorzata Mleczko
less than 1 min

It's almost Christmas...

The nights are getting longer, the "cember" is in the month, you cannot walk 10 yards without tripping over an elf, and the threat of mistletoe seems to lurk around every corner... 

This can only mean one thing:

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Malgorzata Mleczko
Posted on 4 December 2018 in Online Survey
by Malgorzata Mleczko
2 min

Live data stream between Dub InterViewer and Nebu Reporter - a demo case

Reporting is an essential part of running any market research company. I'm talking about both the external reporting to End Clients and internal for CATI/Ops Managers, Account/Project Managers, and Research Executives for quality control purposes.  

As a  market researcher, you’ll want to drive action by providing (detailed) information to End Clients. Because, at the end of the day, your clients need to be getting a return on their investment: research conducted by your organization, so you can underpin their business decisions by delivering actionable insights available at the exact right moment, or even better: in real-time. And of course, preferably in an efficient manner, without a lot of manual work!

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This demo case is a simple way to show you what I mean, and a snippet of how seamless Nebu Dub InterViewer and Nebu Reporter can work together...

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Malgorzata Mleczko
Posted on 8 October 2018 in CATI
by Malgorzata Mleczko
6 min

Efficiency gains by fieldwork dialer mode

When it comes to optimizing fieldwork, probably half the promises you were made before were never kept. Within Nebu, as a supplier of software for quantitative marketing research, we only trust data! As a marketing researcher, I think you do too! So, instead of making big promises regarding lowering your costs, I'd like to talk numbers and present a data-driven investigation into how adding Nebu’s Dialer as a Service to your data collection tool, Dub InterViewer, influences work efficiency and finances at your call center.

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Malgorzata Mleczko
Posted on 24 May 2018 in GDPR
by Malgorzata Mleczko
1 min

GDPR Knowledge Test

How much do you know about GDPR?

Assess your knowledge on the GDPR by taking this Nebu survey!

GDPR_Knowledge_Test1

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Malgorzata Mleczko
Posted on 21 March 2018 in CSR
by Malgorzata Mleczko
3 min

Nebu & EcoMatcher - Celebrating the International Day of Forests 21 March

Today we're celebrating the first day of spring! But it's not the only reason to celebrate. Perhaps you didn't know that the 21st of March is also the International Day of Forests was established on the 21st day of March, by resolution of The United Nations General Assembly.

Each year, more than 13 million hectares (32 million acres) of forests are lost; an area roughly the size of England. As go the forests, so go the plant and animal species that they embrace – 80% of all terrestrial biodiversity. Most importantly, forests play a critical role in climate change including global warmingdeforestation results in 12-18 percent of the world's carbon emissions – almost equal to all the CO2 from the global transport sector. 

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Together with EcoMatcher we've prepared something special to help the marketing research industry greening the world, tree by tree, survey by survey. 

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Malgorzata Mleczko
Posted on 6 March 2018 in CSR
by Malgorzata Mleczko
4 min

Nebu & 100WEEKS - Tablet-based Pop-Up call center - Kigali (Rwanda)

In the previous blog post, we've introduced 100WEEKSan inspiring Dutch non-profit organization helping women in Africa to get out of extreme poverty. Since 2015 they have already helped 240 women and are successfully proceeding with next projects. We (Nebu) are supporting this amazing social responsible initiative by providing 100WEEKS with Nebu Dub InterViewer to facilitate the data collection processes. It is great to see how they have been able to use Nebu's tool to the reality of the challenging African environment!

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100WEEKS together with the local fieldwork team have set-up a tablet-based Pop-Up call center and are proceeding with the first interviews! The local program manager Fabrice (on the right) together with four interviewers (from left to right: Maureen, Lucie, Benign, Maliza) are calling women regularly to hear how they are doing and to collect data thereon. 

Data collection is an important part of the project as Johannes (in the middle of the picture in the front of Jeroen, 100WEEKS' co-founder) needs to measure the impact of the program on the lives of 100 women taking part in the project.

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