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Nebu’s Market Research Magazine

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Nebu's Market Research Solutions and Services Blog

Posted on 12 March 2013 in Sampling
by Eric van Velzen
2 min

Integration of Market Research in Everyday Life

Imagine checking out of a hotel and receiving, within 10 minutes, (while you are in a taxi) a request to participate in a survey regarding your stay on your Smartphone. This really makes market research an integrated part of the service or product offering to your customers. Integration with these systems means that you can instantly trigger customer feedback on any event that occurs within a business process. 

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