Nebu's blog a.k.a. Nebu's Marketing Research Magazine

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Nebu's Market Research Solutions and Services Blog

Posted on 10 December 2018 in Online Survey
by Malgorzata Mleczko
less than 1 min

It's almost Christmas...

The nights are getting longer, the "cember" is in the month, you cannot walk 10 yards without tripping over an elf, and the threat of mistletoe seems to lurk around every corner...

This can only mean one thing:

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Posted on 4 December 2018 in Online Survey
by Malgorzata Mleczko
2 min

Live data stream between Dub InterViewer and Nebu Reporter - a demo case

Reporting is an essential part of running any market research company. I'm talking about both the external reporting to End Clients and internal for CATI/Ops Managers, Account/Project Managers, and Research Executives for quality control purposes.  

As a  market researcher, you’ll want to drive action by providing (detailed) information to End Clients. Because, at the end of the day, your clients need to be getting a return on their investment: research conducted by your organization, so you can underpin their business decisions by delivering actionable insights available at the exact right moment, or even better: in real-time. And of course, preferably in an efficient manner, without a lot of manual work!

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This demo case is a simple way to show you what I mean, and a snippet of how seamless Nebu Dub InterViewer and Nebu Reporter can work together...

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Posted on 30 October 2018 in Data collection
by Eric van Velzen
6 min

ScaleUp Summit 2018

Twice a year, Verne Harnish, founder of Gazelles, Scaling Up and the Entrepreneurs’ Organization, holds this amazing summit. Entrepreneurs, CEOs and their leadership teams come from all around the US and abroad to attend two days of inspirational talks by entrepreneurs, celebrities and many other exceptional guests.

ScaleUp Summit 2018 welcome

Let me first tell you why I was there...

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Posted on 8 October 2018 in CATI
by Malgorzata Mleczko
6 min

Efficiency gains by fieldwork dialer mode

When it comes to optimizing fieldwork, probably half the promises you were made before were never kept. Within Nebu, as a supplier of software for quantitative marketing research, we only trust data! As a marketing researcher, I think you do too! So, instead of making big promises regarding lowering your costs, I'd like to talk numbers and present a data-driven investigation into how adding Nebu’s Dialer as a Service to your data collection tool, Dub InterViewer, influences work efficiency and finances at your call center.

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Posted on 17 September 2018 in CATI
by Eric van Velzen
3 min

Reducing costs in your call center with Dialer as a Service

Have you ever wondered how to keep high agent productivity while decreasing costs in a call center? Adopting the right fieldwork dialer is key!

Wouldn't it be great to achieve that without the investment and further maintenance? With Nebu you can. Interested? Keep reading!

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Posted on 6 September 2018 in CATI
by Edit Halasz
2 min

How a hosted dialer can increase interviewers productivity | FREE White Paper

In today's highly competitive fieldwork marketplace reducing overall costs of conducting market research is key to success.

There are many dialing options to use with your call center. Picking the right one is an art in itself, and there are quite some aspects to consider. It is essential to: 

  • Understand the difference between soft and hard dialers;
  • Know the advantages and disadvantages of various dialing modes;
  • Examining dialer costs and benefits;
  • Considerations regarding a number of interviewers and sample records.

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